Connecting Customers To Your Organization We Have Solutions To Drive More Revenue
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Winning Means Business
One of the challenges for businesses is getting in front of your potential customers. The other challenge is getting accurate contact information. So how does a business connect and engage with potential buyers? Over the past 20 years our team have been working with clients that have had that challenge, and they have designed solutions […]
Leverage The Power of Your Super-Fan
We all have passionate fans and individuals that love what we do, and talk about your business at every chance they have. We have an entertainment division and for over 12 years they have been working with music labels, artists and publishers connecting their fans with their messages, and we have been growing our client […]
Driving Revenue is the Goal
They say that a business is not a business until something gets sold, so developing a strong business pipeline is essential for growth. In today’s business climate, and the emergence of technology it is becoming more and more difficult to get in front of the decision maker. We work with our clients to develop a […]
Work with Our Expert Consultants
Our consultants are from all types of industry sectors and we assign specific account managers and campaign teams to our clients so that we can deliver the best possible results. We use a proven process, and we leverage our blend of consulting and marketing experience. That is why we say “We Bring Consulting and Marketing […]
Articles
Your Partners and Channel Reps Expect more than Spreadsheets
70% of sales come from indirect channels, thanks to Partners and Channel Reps (McBain, 2021). Despite this, many businesses still conduct their channel incentive programs using Excel, which frequently leads to a disappointing experience. Partners and channel representatives are often feel disengaged, disconnected and are given few incentives. Your channel reps and partners, on the other […]
Why Do Customers Buy?
The short answer is “Buyer Confidence” in your ability to deliver and execute a product or service. This is going to sound more like a psychology lesson but we do need to get into the head of the buyer. In my previous posts, I have talked about the sales cycle, the sales message consistency and […]
What is Engagement?
Why is engagement important? I remember when I was in school. I loved my French class, the lessons were fun, my teacher made it easy to learn, and I was speaking and writing the language quite nicely. My third year, my French teacher left my school, and we got a new teacher. This where I […]
Repetition Builds Reputation
People ask me all the time about the secret behind business success from the viewpoint of sales and marketing. I have sat in some meetings where I listen to both departments of sales and marketing and their take on this subject, but the reality of most small and medium sized businesses is that both sales […]